Infogrames pursued an aggressive growth strategy through acquisitions. One of the most notable acquisitions was Atari, Inc. in 2001. After this acquisition, Infogrames changed its name to Atari, SA, in 2003, adopting the well-known Atari brand. Under the Atari brand, the company continued to release games, including titles like "Enter the Matrix" and "Test Drive Unlimited." However, the company faced financial difficulties and filed for bankruptcy in 2013.
